Google

Geo Accessibility is a video series that provides accessibility guidance to Google Geo’s internal UX and UI teams. The goal for the series is to teach Googlers how to make their designs accessible to everyone, including people with disabilities. Topics ranging from color contrast, labels, touch targets, and more are covered.

There are three episodes total, each varying in length from two to six minutes. Each episode is a mix of live-action footage, curated b-roll, and graphics. To reinforce the concept of digital design and user interface, we incorporated visual accents such as grids, dashed lines, and a clean, monospace font, evoking the aesthetic of a wireframe. Leveraging our extensive experience in branding and UI design, we successfully translated complex design principles into a visually compelling and easily digestible format, making the process of inclusive design accessible to a wide audience.

Below is a sizzle reel with design and animation highlights from the series.